Real-Life Communication -- Solution
While a good press release is important, it takes more than that
to make it as a fashion designer. It comes down to ideas.
Here's
a sample press release of your collection:
Radical
Rags announces its spring and summer collection, which promises something
for everyone -- as long as you like looking good.
The Radical
Rags line features a print shirt that will take you back to disco fever and
1976. The bright colors and big collars will tell everyone that you are stayin'
alive, but in a very now way.
For those times when you just don't
know what to wear, we have the perfect LBD. Our little black dress (LBD) blends
elegance with simplicity so well you can wear it to the symphony or to a rock
concert. Every woman needs one of these dresses.
For guys who want
to be noticed, we have a suit jacket that will make a statement when they
enter a room. This jacket is powerful, but never drowns out the man wearing
it.
Finally, in the "what have you done to improve the world, lately"
category, we offer the strapless pocketbook. This pocketbook clips on to a
belt, allowing for carefree carrying of all your goodies.
In short,
Radical Rags has all the bases covered. This line is a home run!
Katherine
Cleaver, a professor of fashion, says, "So much of fashion is about marketing
and selling and promotion that communication skills are paramount. The actual
designers may not have great communication skills, but they hire someone else
to do that.
"On the other hand, loads of our grads go into the promotion,
sales or visual design part of the industry [where] communication skills are
a must."