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Real-Life Activities

Real-Life Communication

As a music video producer, you have to know what you're talking about to be taken seriously. You'll need to be writing resumes and cover letters as well as talking on the phone. You have to be able to sell your skills and knowledge.

"You want to be able to communicate," says producer Prudence Fenton. "You need to express yourself, so you need a basic background in English or whatever language it is that you're conducting yourself in -- just really good communication skills."

Write a cover letter using terms from the industry to show a potential client you know your stuff.

Here is some of the lingo:

  • Shooting ratio: Amount of raw footage recorded relative to the amount used in the edited, finished product.
  • Gaffer: Production crew technician responsible for placement and rigging of all lighting instruments.
  • Storyboard: Series of cartoon-like sketches illustrating key visual stages (shots, scenes) of planned production.
  • Stock shot: Common footage -- city traffic, a rainbow -- conveniently used as needed. Similar to a photo file in the photography profession.
  • Ghosting: Undesirable faint double screen image caused by signal reflection or improperly balanced video circuitry.
  • Dollying: Camera movement toward or away from a subject. The effect may appear the same as zooming, which reduces and magnifies the image, but the perspective does not change.
  • Dissolve image: The transition effect of one picture gradually disappearing as another one appears.
  • Strobe: The digital variation of fixed speed slow motion, with image action broken down into a series of still frames updated and replaced by new ones at rapid speed.
  • Tracking: The lateral camera movement, aligned with the moving subject, where the background appears to move.
  • Gel: Colored material placed in front of a light source to alter its hue. Useful for correcting mismatches in lighting, as in scenes lit by both daylight and artificial light.

Contact

  • Email Support
  • 1-800-GO-TO-XAP (1-800-468-6927)
    From outside the U.S., please call +1 (424) 750-3900
  • North Dakota Career Resource Network
    ndcrn@nd.gov | (701) 328-9733

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