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Real-Life Math -- Solution

You're a media trainer preparing a seminar about the differences between TV, radio and newspapers. As you prepare, you look at the length of stories provided on TV compared to newspapers. This is what you find:

If the newscast has 5 90-second stories, and a typical 90-second story has 500 words, how many words does the entire set of stories contain?

5 stories x 500 words = 2,500 words

The local newspaper has 3,000 words on its front page alone.

3,000 - 2,500 = 500 words

The newspaper has 500 more words (or the equivalent of one TV news story) on its front page.

This fact is often surprising for people. TV provides much less space for stories. Understanding this helps people learn that in order to get their message across on TV, they are working with a very limited amount of time.

For TV interviews, it's extremely important to get a message across in the best and most interesting way, and in the fewest possible words. If you're giving an interview in print, you may have the luxury of giving more detail to the reporter.


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