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Real-Life Activities

Real-Life Decision Making -- Solution

You decide to approach senior management for the funding.

Innovation always involves risk. And if you don't invest money in research, you won't stay ahead of the competition.

This is the real-life decision that Kostyantyn Khomutov, an aerospace engineer, would likely make. In fact, he's the CEO of a company designing technology to reduce noise and vibration in helicopters.

"Yes, it's innovation," says Khomutov. "Yes, it costs a lot of money. Yes, there are some risks involved with it. But the benefits will overweigh all of that at the end of the day."


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